DALS LIGHTING
A unique space for a unique brand !

Description

To get closer to their U.S. customers in order to present them with its LED product line, the Quebec manufacturer Dals Lighting wanted to open their first sales office in the United States. Given their distinctive positioning in the U.S. market, they wanted their sales office design to be in keeping with their image — unique!

 

With a completely empty space, the challenge was in finding a way to present the different product lines in a lay-out that could adapt to the evolution of the lines. The client organizes promotional events in their space, so the hospitality factor was important to them.

We worked the layout of the showroom to optimize the square footage of the premises.

A large window provides an overview of the products, but it’s the big entrance hall that sets the tone. Brightly lit, it showcases products on all surfaces and offers a word of welcome by the door.

After crossing the light-filled corridor, the visitor arrives in the showroom where products are clearly separated by line.

Continuing toward the back, we arrive at the hospitality area where refreshments are served and lively discussions set the space abuzz.

For serious discussions, we’re invited to move to the meeting room, which also features the company’s products.

Photo credit : Lauren Brown, Versatile Imaging 

DALS LIGHTING
Sales Office Design in Dallas, TX description

Suite

“ We were impressed by your understanding of our brand and needs. You have listened and in the end, our showroom really represents us and stands out from our competitors.”

Shawn Johal, Owner and VP, Dals Lighting

“ We were impressed by your understanding of our brand and needs. You have listened and in the end, our showroom really represents us and stands out from our competitors.”

Shawn Johal, Owner and VP, Dals Lighting